NEW IN: Collection 06

Shopping that makes a difference!

Join thousands of women building an entirely new way to shop with This is Unfolded.

Meet a new way of shopping; The Unfolded Way. The fashion industry is the second-largest polluting industry in the world. Wild, right? As it stands, 30% of all clothing produced is made as a result of guesswork, it never sells, then it gets dumped in landfill… seems a bit broken to us.

Community is at the heart of everything we do. We design our collections in collaboration with our community, only produce what is actually ordered and have the best group on Facebook where a circular shopping experience meets some of the best compliments ever given from one ‘stranger’ to another.

Pre-register for early access to our next collection and to have your say on the clothes we make.

This is Unfolded is a better way to shop for the planet, for you and for the people who make your clothes - we are the true antidote to Fast Fashion!

Over 10,000 women have shopped with This is Unfolded in the last 12 months - allowing us to fund over 3,000 children in education for the next 12 months. 3,000 children with real futures thanks to amazing clothes...

"This is Unfolded it's such a great idea! They're a conscientious company producing quality clothes at a reasonable price."


"Beautiful clothing brand with a brilliant ethos, and unusually for ethical brands it's also really affordable. I love my jumpsuit."


"I’ve ordered and received items from a few collections now and have been really impressed with the quality of the clothes."


Join Anna, Julia, Jess and thousands more on our pre-register list for early access to the next collection!

Why you should join the This is Unfolded community,

  1. Get exclusive first access to our 5th collection - so you won’t miss out.
  2. Help design the clothes in it.
  3. Get 10% off your first order.
  4. Be entered into our draw to win £250 worth of This is Unfolded clothes.

Pre-register now for the chance to win £250 of vouchers for our next collection.

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