So the word is out - we’re creating a sustainable clothing brand as part of Who What Wear, right here in the UK and we need YOU to help us!

In a major twist to the traditional approach to fashion every item is going to be designed by our editors in direct collaboration with you through the WWW Insiders UK group!

Basically, it’s a radical, new way for you to *finally* get the dream items that have been missing from your wardrobe this whole time and ensure that no new clothes are wasted in the process.  

Enter your email below and we’ll send you a link to join Who What Wear Uk Insiders on either Facebook or Slack.

Benefits of Joining Who What wear Insiders

When you enter your email our partners at Unfolded will send you a link to join the Who What Wear UK Insiders group on either Facebook or Slack - keep an eye on those inboxes.

As part of Who What Wear Uk Insiders you’ll help us,

  • Shape the silhouettes
  • Refine the colour palette
  • Pick the prints


Plus, you’ll get first access to the collection when it goes on sale and a bunch of very fun exclusive benefits!

What are you waiting for? Join us now and don’t be afraid to bring a friend along.

Join the Facebook group here or join us on Slack here.