This is Unfolded designs clothes in collaboration with people just like you, our actual customers! After purchasing from This is Unfolded you’ll be invited to help us design the next collection as part of our Unfolded Creators Community.

Collection 04 was designed by over 1,500 women helping us pick prints, shapes, fabrics and deciding the features of the product - from pockets to hidden stretchy waist bands.

Most brands will look at sustainability just as the fabric of their clothes - we think it’s about a lot more than that.

The fashion retail model isn’t sustainable, 30% of clothes are never sold and many often end up being sent straight to landfill - it doesn’t matter what they’re made of if this is the case.

With This is Unfolded we make your clothes after taking orders, allowing us to remove this 30% wastage in the process.

With the money saved by removing waste you help to change a life through Pratham, our charity partner. For every purchase they fund a child in India in education for a set period. Amazing new dress for you - a child supported in education for 2 months!

We pay the workers at our partner factories higher wages through the Unfolded Worker Fund. This isn’t just paid to the workers working on our products but to all the workers in the factories.

Even with paying workers higher wages and creating a positive impact in the communities where our clothes are made This is Unfolded is focused on offering you great prices - why?

Cause we know that’s a vital to ensure long lasting change in the world and convince enough people to shop differently.

Nothing in Collection 04 costs more than £45 and our prices start at just £16.