Your order will support a child to learn to read and write for
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Use 'IMPACT15' FOR 15% OFF!
MONEY-BACK GURANTEE
50,000+ World Changing Shoppers
Fast fashion is killing our planet - It's time for change!
We're Unfolded - we make clothes without the wast and do good with the savings!
Why does this waste matter?
Well, 30% of the clothes made by fast fashion brands are never sold - this year that will be 26 billion items of clothing.
This is our story about taking on fast fashion and making clothes that are better for the planet, your pocket and for the people who make them!
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The Fashion INdustry is totally Broken. This is How we Fix It
Focus on how bad the fast fashion industry is and how we fix it
Kids Funded To Learn To Read and Write
At Unfolded our cutomers help design everything we make! 7,000 women helped us design the Maddie Dress to be perfect... Hidden pockets, amazing fabric, shirred underbust, tie sleeves... She really is perfect!
Higher Wages For Garment Workers
The Maddie Dress made after you order - to ensure no waste! Why do we this? Cause 30% of new clothes made every year won't be sold - we refuse to add to this! Your Maddie will be delivered in mid November and you'll get weekly email updates.
Transport Carbon Offset
Our prices are at least 25% lower than the same quality would cost you on the high street - because we don't create the same waste! Better for the planet and better for your pocket!
Sustainable or Recycled Fabrics
We use premium sustainable fabrics and high quality ethical factories in India. You'll be blown away by the quality for the price...
Over 50,000 Women Now Wear Unfolded
Together they've helped fund over 7,500 kids to learn to read and write in India, where our factories are, and ensured no new clothes have been sent to landfill.
We've spent years asking big brands to be better - in the end we've had to just build a better brand!
Our Journey to this point and history of working with big brands
Kids Funded To Learn To Read and Write
At Unfolded our cutomers help design everything we make! 7,000 women helped us design the Maddie Dress to be perfect... Hidden pockets, amazing fabric, shirred underbust, tie sleeves... She really is perfect!
Higher Wages For Garment Workers
The Maddie Dress made after you order - to ensure no waste! Why do we this? Cause 30% of new clothes made every year won't be sold - we refuse to add to this! Your Maddie will be delivered in mid November and you'll get weekly email updates.
Transport Carbon Offset
Our prices are at least 25% lower than the same quality would cost you on the high street - because we don't create the same waste! Better for the planet and better for your pocket!
Sustainable or Recycled Fabrics
We use premium sustainable fabrics and high quality ethical factories in India. You'll be blown away by the quality for the price...
Discover with our Founder, Cally, how buying clothes from Unfolded directly changes lives thanks to our amazing partner Pratham.
Pratham is an India based charity founded in 1995 that focuses on high-quality, low-cost and replicable interventions to address gaps in the education system. They’ve created unique learning approaches that have revolutionised early years education.
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Hear from some of the Unfolded Community about why they love Unfolded, our clothes and our mission!
Over 50,000 women have fallen in love with Unfolded clothes so far - loving our amazing prices, fantastic clothes and the positive impact their clothes can have in the world!
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Meet Our Founders
Meet XXXXXXX
Kids Funded To Learn To Read and Write
At Unfolded our cutomers help design everything we make! 7,000 women helped us design the Maddie Dress to be perfect... Hidden pockets, amazing fabric, shirred underbust, tie sleeves... She really is perfect!
Higher Wages For Garment Workers
The Maddie Dress made after you order - to ensure no waste! Why do we this? Cause 30% of new clothes made every year won't be sold - we refuse to add to this! Your Maddie will be delivered in mid November and you'll get weekly email updates.
Transport Carbon Offset
Our prices are at least 25% lower than the same quality would cost you on the high street - because we don't create the same waste! Better for the planet and better for your pocket!
Sustainable of Recycled Fabrics
We use premium sustainable fabrics and high quality ethical factories in India. You'll be blown away by the quality for the price...
Shop Bestsellers
See All
Meet some of the women who have helped change the world with their clothes and join our Private Facebook Group
Private group
7.3k members
Join The Group
Still undecided? Give us 60 seconds of your time!
Then let our customer Julia explain to you why she loves Unfolded and convince you to just give it a go!
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Frequently asked questions
What even is Unfolded? Who is behind it?
Unfolded is a movement to make clothes without waste and use the savings to support a positive impact in the world. We were founded in 2021 by Cally Russell, Jamie Sutherland and Hilde Frydnes. Before Unfolded they used to help big brands remove the waste from their business but realized for real change to happen they had to build a totally new way to shop. We're a company but we're focused on positive impact in everything we do. Over 50,000 women have joined our missing to remove the waste from the fashion industry so far and help design everything we make to make that dream a reality.
Where are you based?
We're based in Edinburgh, Scotland, the fashion capital of the world! All of our clothes are made in ethical factories in India.
If It's made to order can I still return them if I don't like them?
Of course you can - we offer 14 day returns once an item has been delivered. You just have to pay the postage to send it back to our partner in Nottingham. You can swap an item for free though if it's just the size you don't like for free on our swap platform.
Are you really as good as you say you are?
We like to think so... We've spent the best part of a decade working with major brands helping them make clothes without the waste. They wouldn't go as far as they needed to though so we've created the way to make clothes that we know is better for everyone in the process. There are some trade offs - it takes longer - but we know it's worth it. Our repeat order rate is double the industry standard so we must be doing something right!
How can you be cheaper than other brands and be sustainable? That doesn't make sense...
30% of the clothes made are never sold - this year that will be 26 billion items of clothing. Think how much it costs to make all of those clothes? It's tens of billions. We're able to offer better prices because we don't make any of this waste. We design everything with your help and then only make what people actually want.
Why haven't I heard of you before?
Because the world isn't fair and we've only existed since late 2021! In that time we've grown to 50,000 customers though, been featured across tens of major publications and our CEO Cally also turned down 3 offers on Dragons Den - he's a bit ballsy like that!
How long will my clothes take to arrive?
You'll see a shipping date above in the buy section. This is the current estimated shipping date based on the information we have from our amazing factories. It can change but it normally doesn't. You can track your order in your account at any point and you'll also get weekly emails.
I still have more questions - who can I get in touch with?
We LOVE questions - just email us on support@thisisunfolded.com or slide into our DMs on your social platform of choice! The wonderful Amy, Clare or Bara from our support team will be happy to help!