Your order will fund a child to learn to read and write near our factories for
This dress is better for
This dress is better for the planet and your pocket...
It's made after you order to ensure no waste!
Get Yours Now
This dress is better for the planet and your pocket...
It's made after you order to ensure no waste!
By making clothes without the waste we're able to offer you our Barbara dress for just £52, instead of the high-street price of £73. With the rest of the money saved we fund kids to learn to read and write and pay garment workers higher wages.
29 JANUARY 2024
28 JANUARY 2024
Barbara has been designed with the help of 8,000 members of the Unfolded community, she's then only made after you order.
This approach allows us to make clothes that are better for,
Better for the Planet
Made After Your Order - Zero Waste
Barbara is made after you order to ensure no waste - this is compared to up to 30% of new items never being sold and being sent to landfill by traditional brands.
Sustainable Fabric
Barbara is made in a beautiful drapey soft (and sustainable) viscose material in an ethical production factory in India.
order Yours Here
Professional Stylist Sarah Thomson takes you through what makes Barbara such a perfect dress.
Every item is named after a customer and for each collection we do a photoshoot with some of the women who helped during the design process.
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Some of the features on Barbara that make it that little bit extra special!
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Two big
pockets
Adjustable
sleeves
Adjustable
back tie
Stylish notch
Neckline
Over 1,000 Reviews
Barbara Red Floral Dress
£
52.0
Made after you order - ships in March
Higher wages for garment workers
Funds a child in education for 2 months
Pick a length - Short is designed for 5ft 3 and under
Short
Regular
Pick Your Size
£65+
High Street RRP
£52
Unfolded price
£19+
You save
WHY YOU'LL LOVE Barbara
Our ever popular Barbara dress is back and we’ve listened to your feedback and made the bust just a little more generous and have added a tie to the back of the waist allowing you to cinch it in as much or as little as you fancy. Our new look Barbara comes in a red and cream floral abstract print with contrast detailing. Made in a beautiful drapey soft (and sustainable) viscose material the Barbara dress has slightly balloon sleeves which can be worn up or down, thanks to the internal tab button.
With her versatile sleeve length Barbara is the ultimate trans-seasonal dress and looks just as great with a pair of heeled brown boots and heavier coat as she does with a chunky sandal.
Barbara is a super flattering and comfortable dress that suits everyone.
She comes in two different lengths - 125cm (regular) and 115cm (short) and buying this one dress will fund a child in India, in education for two months.
100% FSC Certified Sustainable Viscose
Made in ethical factories in India
FEATURES
Soft Drapey Viscose Fabric
Midi Length
Adjustable Sleeves with turn back tab
Pockets
Adjustable tie at back waist - cinch in for a more fitted look
Relaxed Fit
Notch Neckline
Available in two lengths
Size details
• Fit: Classic – Not too loose, not too tight. A versatile, timeless fit.
The Unfolded Story And Who We Are?
We exist because big brands are killing the planet
Unfolded exists because big brands are killing our planet - 30% of the clothes they make are never sold. This year that will be 26 billion items of clothing. Enough is enough - we need to find a better way to make clothes.
From 100 women in Edinburgh in 2021 to over 70,000 today...
We started with a 100 women buying our first clothes in Edinburgh in 2021 to over 70,000 shoppers now buying from Unfolded. This is more than just clothes though - it's a mission to make a better world together.
These amazing women help us design everything we make, take part in our photoshoots and help us change the world!
No waste - just positive impact.
Our Team
Unfolded is run by Cally Russell, you might recognise him from Dragons Den, a lot of podcasts and weirdly The Chase! Cally has spent the past 15 years trying to remove the waste from big retailers and brands.
He started Unfolded after realising they would never change and the only thing to do was to take them on...
Learn more about Unfolded
Hear from some of the Unfolded Community Directly about why they love Unfolded, our clothes and our mission!
Every item is named after a customer and for each collection we do a photoshoot with some of the women who helped during the design process.
Shop the New Collection
Frequently asked questions
What even is Unfolded? Who is behind it?
Unfolded is a movement to make clothes without waste and use the savings to support a positive impact in the world. We were founded in 2021 by Cally Russell, Jamie Sutherland and Hilde Frydnes. Before Unfolded they used to help big brands remove the waste from their business but realized for real change to happen they had to build a totally new way to shop. We're a company but we're focused on positive impact in everything we do. Over 50,000 women have joined our missing to remove the waste from the fashion industry so far and help design everything we make to make that dream a reality.
Where are you based?
We're based in Edinburgh, Scotland, the fashion capital of the world! All of our clothes are made in ethical factories in India.
If It's made to order can I still return them if I don't like them?
Of course you can - we offer 14 day returns once an item has been delivered. You just have to pay the postage to send it back to our partner in Nottingham. You can swap an item for free though if it's just the size you don't like for free on our swap platform.
Are you really as good as you say you are?
We like to think so... We've spent the best part of a decade working with major brands helping them make clothes without the waste. They wouldn't go as far as they needed to though so we've created the way to make clothes that we know is better for everyone in the process. There are some trade offs - it takes longer - but we know it's worth it. Our repeat order rate is double the industry standard so we must be doing something right!
How can you be cheaper than other brands and be sustainable? That doesn't make sense...
30% of the clothes made are never sold - this year that will be 26 billion items of clothing. Think how much it costs to make all of those clothes? It's tens of billions. We're able to offer better prices because we don't make any of this waste. We design everything with your help and then only make what people actually want.
Why haven't I heard of you before?
Because the world isn't fair and we've only existed since late 2021! In that time we've grown to 50,000 customers though, been featured across tens of major publications and our CEO Cally also turned down 3 offers on Dragons Den - he's a bit ballsy like that!
How long will my clothes take to arrive?
You'll see a shipping date above in the buy section. This is the current estimated shipping date based on the information we have from our amazing factories. It can change but it normally doesn't. You can track your order in your account at any point and you'll also get weekly emails.
I still have more questions - who can I get in touch with?
We LOVE questions - just email us on support@thisisunfolded.com or slide into our DMs on your social platform of choice! The wonderful Amy, Clare or Bara from our support team will be happy to help!
