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Black Friday: 15% Off And Free Eyemask - Code: IMPACT15

14 Day Moneyback Guareentee

Women in floral pajamas, smiling indoors, showcasing sleepwear.Woman in bed wearing floral pajamas and eye mask, smiling.

These PJs have sold out the past 3 years. They're made after you order to ensure no waste and lower prices. Big pockets, amazing fabric, bold prints and positive impact in the world.

Learn why everyone loves our Rosie PJs...

Woman in green patterned pajamas standing by a window, smiling.

1. Made After You Order - Better For The Planet

At Unfolded we make your clothes after you order - ensuring no waste! We do this as around 30% of new clothes made every year will never be sold, creating mountains of waste! Removing the waste allows us to make clothes that are better for the planet, your pocket and the people who make them!


Order PJs today and they'll ship by the 22nd of November.

Two women wearing floral pajamas, smiling and standing by a window.

2. NO Waste = Better Price For You

By removing the waste we're able to offer high-quality sustainable clothes at much lower prices. With a normal brand these PJs would be £60+


With Unfolded they're just £39 and include a free matching eyemask worth £10 for a limited time!

That's a £21 saving.... just for waiting a little bit longer!

£60

High Street RRP

£45

Unfolded price

£15

You save

Three people wearing matching green patterned pajamas, smiling against a plain brown background.

3. Designed Together To Be Perfect

7,000 women helped design these PJs! This approach ensures we make truly amazing clothes and removes waste! Some of the top features of the Rosie PJs.

  • 2 side pockets

  • Elasticated waist band

  • Piping details on the cuffss

  • Luxury sustainable fabric

  • Fully button up shirt


Once you buy from Unfolded you'll be invited to help design the next collection...

Three smiling girls in red dresses against a brick wall with a pink sign.

4. These Pjs change lives

When you buy a pair of our PJs we support a child near our factories in India to learn to read and write for a month with the savings. This year we expect the Rosie PJs to support over 500 kids.


Amazing PJs for you or a friend - a life changed!

Person smiling in bed, wearing a green floral eye mask and pajamas.

5. Black Friday Offer - Free Eyemask Worth £10 and 15% Off 

We're using the offcuts from the production process to make padded eyemasks. For a limited time when you buy a pair of our PJs you'll geto one for free, rather than the £10 they normally cost.


Whilst stocks last - enter code IMPACT15

Will you join over 50,000 women changing lives with their clothes?

As Seen On Lorraine and This Mroning

MONEY-BACK GURANTEE

Over 1,000 Reviews

Rosie - Poplin Pyjama - Green & Cream
£39.00

Made after you order  - ships by 9th December

Higher wages for garment workers

Funds a child in education for 1 month

Pick A Colour

Pick Your Size

Plus get 15% off your first order

£60+

High Street RRP

£39

Unfolded price

£21

You save

WHY YOU'LL LOVE ROSIE

FEATURES

Size details

Discover The Rosie PJs in More Depth

Explore The Rosie PJs With TV Stylist Caroline MacLeod Smith

TV Stylist Caroline MacLeod Smith takes us through why she loves the Rosie PJs - from their amazing fabric, pockets, piping and so much more!

5,000+ Pairs of Rosie PJs Sold Already - Don't miss out

Rated as excellent on Trustpilot

Alice - Flannel Check Pyjama - Navy & Cream
£39.00

15% off your 1st order -code IMPACT15

Free eyemask - whilst stocks last

Made and ships by 20th November

Pick Your Size

6

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10

12

14

16

18

20

22

24

14 Day Moneyback Guarentee

£60

Highstreet RRP

£45

Unfolded price

£15

You save

PRODUCT DESCRIPTION

FEATURES

Size details

Need more info?

Woman in pink pajamas holding a cup, sitting with a dog on a chair.
Women in colorful dresses holding a sign reading, 'SUSTAINABLE AND AFFORDABLE CLOTHES,' smiling together.

The Unfolded Story

Fast Fashion Is Killing Our Planet

30% of new clothes made will never besold - this year alone that will be 26 billion items of clothing. Yup -BILLION!


Our mission is to remove this waste from the fashion industry and do good with the savings.

What started this mission and who is behind it?

Unfolded was founded by Cally Russell, Jamie Sutherland and Hilde Frydnes. They had spent nearly a decade helping big brands try and remove the waste from their business but eventually realized these companies couldn't be fixed. Killing the planet for profit is just baked into there whole approach. You might recognise them from Dragons Den (where they turned down 3 offers) or from the dozens of media articles about their mission.

A 50,000+ Strong Community

When Unfolded started in Edinburgh in 2021 it was with 100 customers helping us design the first collection, today we’ve got an amazing community of 50,000+ women across the UK who choose to shop without the waste and do good with the savings! Together they’ve support 7,500 kids in India to learn to read and write! Now that sounds like a better outcome than mountains of waste doesn’t it?

Learn more about Unfolded

How Unfolded Compares

Only Sustainable Fabrics

Are the fabrics used either recycled or made from a sustainable and ethical source?

Made-to-Order

Is each piece created only after a customers place orders, reducing waste and overproduction?

Durable Quality

Are the clothes made to last, reducing the need for frequent replacements?

Designed With You 

Is each item designed with the input of the women who will actually end up wearing it?

Positive Impact 

Does buying from them create a positive impact in the world?

Unfolded

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Highstreet Brands

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